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Welcome to Market Minder™, assisted living marketing software designed for managers who are responsible for maintaining 100% occupancy. Market Minder was developed as mission-critical software for managing the marketing of new and existing housing facilities. It provides a single location for leads, saving you time and money over traditional paper-based systems.
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1. Easy-to-use, one-point navigation designed with assisted living managers in mind.
2. Software may be used in conjunction with our clinical Service Minder™ program.
3. Market Minder has two installation options — Single User or Enterprise Level:
Single User is for small facilities and can be loaded directly onto a single computer.
Multi-User Enterprise Level is a multi-facility hosted option that links several buildings together for enterprise-level reporting. |
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Lead Source Tracking
All leads are tracked throughout the marketing cycle to determine the effectiveness of various ads, direct mail pieces and events. |
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Prospects & Related Parties
Organizing prospects is the single most important function in any marketing program, as properly measured and managed prospects eventually become residents. Contact histories can be printed and reviewed, allowing you to plan ahead. |
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Communications
Communication and note tracking is essential to any marketing effort. Market Minder lists these discussions by communication date, follow up date, type of contact made, and related comments. |
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Tasks
Tasks are made easy by setting reminders for tours, new resident move-ins and much more. |
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Contacts and Lead Source
Organizing and tracking referrals is critical to marketing efforts, as approximately 20% of your business may originate from these referrals. Market Minder organizes, tracks and labels new accounts from your referral source. |
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Mail Merge & Labels
With just a few clicks, you can turn lead information into form letters and labels for mass mailing. All data is saved throughout the process, making future reporting easy. |
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Management Reports
Measuring and reviewing marketing efforts with Market Minder helps you identify campaigns that have been effective. Resident waiting lists are organized by unit type, prospect name, related party, relationship, priority, deposit date, or related prospect notes. |
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